Categories
Meet the Experts

Interview to Steven Johnson: At The Intersection of Data Science and Behavioral Science

“The reason why I’m so passionate about behavioral science and why I got into this area in the first place is because it represents a massive opportunity for us to have a positive impact on the world”.

Categories
Life Politics

Defaults: the role of the status quo in healthcare solutions

Defaults are simple, affordable, and cost-efficient solutions which can be introduced in order to elicit the desired behaviour by individuals. They are one of the most intuitive mechanisms implemented in choice architecture, and their use can be applied to a range of different choice-making settings, as they simply leverage on the assumption that individuals are disproportionately more likely to stick to the option presented to them rather than actively switching to an alternative. The […]

Categories
Nudge of the Month

Overcoming procrastination

One of the most frequent sentences among people that have to deal with a certain situation is “I’ll do it tomorrow”. Students often use this excuse to avoid engagement in studying in the present, even when they are not busy and when the task doesn’t require so much effort and time to be completed. However, […]

Categories
Meet the Experts

Interview to Paulius Yamin: the power of social norms

For the second interview of the initiative “Meet the Experts” we talked with Paulius Yamin, a behavioural scientist with a background in cultural and anthropological studies who researches the possibility of achieving behavioural change by intervening on social norms. He is currently the Managing Director of the Center for Social Norms and Behavioural Dynamics at the […]

Categories
Irrational Investments Uncategorized

Narrative fallacy: how pretty stories can turn into an investing nightmare.

Narrative Fallacy in a nutshell. As human beings, we love stories so much that we let our preference for a good story cloud the ability to make rational decisions. However, stories may negatively govern the way we think, that is we may be drawn towards a less desirable outcome simply because it has a better […]

Categories
Business World

Let’s talk about trust.

Do you trust strangers?  Look at the following picture, who would you trust among them? Who would you give the keys to your house for a night to, for example? Or your car?  The answer actually doesn’t matter. I don’t even know who these people are, it’s just a random picture that I found on the Internet.  The fact that […]

Categories
Meet the Experts

Interview to Gaia Guarino: Neuromarketing

The Emotional Influence on Marketing The first guest of our series is Gaia Guarino, a professional neuromarketer with a dynamic personality and a contagious spirit for life.  Neuromarketing is an approach to marketing that implements the latest brain reading technology in order to gain greater clarity on why people make the consumption choices they do. However, our conversation with Gaia showed us […]

Categories
Our Work Politics

Moral foundations: how and why do moral judgments vary across the political spectrum?

In recent years, a growing body of research has been investigating the role of morality in the formation of political attitudes and the association between individuals’ moral beliefs and political ideology.   In particular, Jonathan Haidt’s thesis allowed us to discover the importance of moral intuitions in building our political identity: by constructing his Moral Foundations Theory, Haidt detected the six underlying moral principles that shape our politics.   Intuitions come first   Using […]

Categories
Irrational Investments

Irrational men down rational markets

A “compromise” between the traditional and behavioral approach Markets are efficient. This is the main underlying assumption in Economics and Finance, and it means that any asset price should reflect all the available information, stating the homonymous Efficient Market Hypothesis. Although we can have different forms of efficiency, the main concept that this theory wants […]

Categories
Politics

Public sector management: biases and agency problems

Leaders too often assume that their managerial strategies can be based on a rational analysis of data, trends and opportunities. Nonetheless, cognitive biases and agency problems have the power of shaping leaders’ decisions and employees’ actions alike. If an organizational strategy aspires to be truly rational, it should therefore account for the irrationality of individuals’ and groups’ behaviours, as dynamics playing out in the background are often the biggest driver of what gets decided […]